Schedule
We have set the date, jetzt lass den Spaß beginnen! (Something like that!)
Our conference in Freiburg has 2 days of talks (single track), and 1 workshop day, with plenty of friendly side events before and after the event. All of them have a few things in common: brought to you by amazing speakers and with practical takeaways everywhere!
The conference will go into topics like accessibility, CSS, JavaScript, web performance, design, UX and design systems. We’ll also explore uncharted territory: from age-friendly and environment-friendly design to privacy and remote work.
I got to hear from people who are the best at what they do in the web industry—authors, creative directors, researchers, and so much more. It was an exceptional line-up!
Get your tickets and join all our side events, from a city walk to morning runs, and our (unforgettable) Smashing Party!
Pre-conf day Sunday, 8th | Conference Monday, 9th | Conference Tuesday, 10th | Workshop Wednesday, 11th
Sunday, 8th – Workshops
Schauinsland Cable Car Tour🚠
Come with us to discover the life at 1284 meters above sea level with the Schauinsland Cable Car. With the longest loop cable car in Germany, you will reach the peak of Freiburg and its stunning panorama in 20 minutes.
We'll be meeting in front of the venue and go from there. The entrance fee of €13.50 is not included in your conference ticket. Bring some small change, so we can get a group ticket together.
Smashing Yoga in the Park 🧘♀️
Kick off your conference experience with a bit of wellness! Whether you need to stretch out after traveling to Freiburg, or you just want to share some mindful movement with fellow Smashing attendees, this outdoor yoga practice will be a perfect start to a great week of new ideas and networking.
This beginner-friendly, 45-minute yoga class will be led by our Smashing Print Manager (and part-time yoga teacher), Ari. We'll meet at Stadtgarten, near the center circle.
Bring a towel or mat to practice on, and please sign up so we know you’re coming!
Jam Session
The night before the conference kicks off, we’re hosting a warm-up event with our dear friends from Virtual Identity, with drinks and talks from your fellow attendees.
We hope you’ll join us to connect ahead of the main event! We hope to see you at the Virtual Identity office for an evening of talks and meeting new people! Please register so we know you’re coming!
Monday, 9th – Conference
Morning Run 🏃♀️
Join speakers and attendees for a 5k run! On both conference days we'll meet in front of the conference venue at 7:00 and run about 5k, taking in the scenery of Freiburg! We'll be running for approximately 30–40 minutes.
Everyone is welcome, it'll be a gentle jog to stretch our legs and chat with friends! Our finish will be the yoga, so you'll be able to join them afterwards if you like.
Morning Yoga in the Park 🧘
Have some mindful movement at the start of Smashing Day One! This outdoor yoga practice will be a perfect start to a busy day of new ideas and networking.
The beginner-friendly, 45-minute yoga class will be led by our Smashing Print Manager (and part-time yoga teacher), Ari. We'll meet at Stadtgarten, near the center circle.
Bring a towel or mat to practice on, and please sign up so we know you’re coming!
Doors Open
Welcome 🌄
We can’t wait to welcome you for two days of practical talks!
Getting to the Glass
Controlling what your users see, and achieving good performance when it comes to page speed and response times, all influence how effective your web sites are. Getting it right can be hugely profitable. Getting it wrong can be costly for us all.
There have never been more technologies and approaches available to us as developers and technical architects. Trends and popularity and “best practices” seem to change all the time, so how do we choose the right approach for our projects?
In this talk, we’ll explore a number of popular techniques for populating and delivering content into web views for our users. We’ll compare different rendering models to help us understand the benefits and limitations of each one, and we’ll build examples with different tools to show how our choices influence the developer experience, user experience, and environmental impact of our projects.
Morning Break 🧃
All Users Are Stupid
In Germany, designers often refer to the DAU, the “dümmster anzunehmender User” or the "stupidest potential user,” but is it really this simple?
Unpacking the idea that intelligence is costly and often conserved, we will dive into why users may appear less intelligent in various contexts. From environmental distractions to cognitive overloads, we'll explore the myriad reasons that can hinder a user’s ability to interact effectively with software.
Together we will explore practical methods to design interfaces that minimise cognitive strain. Illustrated by real-world examples and best (and some bad) practices, we’ll try to make your view of your users capabilities a little more empathetic and optimistic.
Coffee Break ☕️
Need a cup of tasty barista coffee? Penpot got you covered! You’ll find their coffee outside in the courtyard.
Accessibility in Data Visualization
Curious about what goes into building accessible data visualizations? What best practices developers can follow? Wondering about effective testing methods and understanding user interaction with your visualizations? And how exactly does prioritizing accessibility lead to better graphs?
Sarah has the answers. Join them as they share insights on constructing accessible and inclusive data visualizations, testing approaches, and optimizing the user experience.
Sarah will also give a workshop on Practical Accessibility — Sold Out.
Lunch Break 🥗
Go for a nice stroll on the Münstermarkt, their stands offer amazing things for lunch. There are also wonderful options not too far from the venue, we've listed our favorites on a map.
Join Samuel from Storyblok who will explain the ShapeUp Methodology and why it worked so well for their teams, during their catered lunch session!
From Information to Innovation
More urgently than ever, companies need to innovate. From inspiring the organisation around a shared vision, to building competitive advantage and securing enduring success, innovation is the pulse of a perennial company. It’s also top of mind for your senior stakeholders: 82% of leaders say a company will become extinct within five years if it fails to innovate.
In this talk, Emma will explore how an organisation’s knowledge is its portal to innovation… but this won’t be the usual discussion of insight repositories. We’ll examine how knowledge management is as much about people as it is about insights, and how everyone in the organisation, not just researchers, play a fundamental role in knowledge creation.
Afternoon Break 🥯
Our Websites Need a Lifestyle Change, Not a Diet
We’ve spent a decade over-indulging in JavaScript, bingeing on NPM packages, and routinely being mis-sold that this week’s new framework or library is the remedy to all our performance and productivity woes. Attempting shortcuts only makes this a constant battle – we need to make a change.
Thankfully, the reality of poor performing solutions can no longer be hidden. With the introduction of Interaction to Next Paint (INP) this March, the trio of Core Web Vitals is now truly useful for measuring any kind of website or web application.
Let’s find out how INP identifies our bottlenecks, what it means to design for performance, and how the Web Platform can help us leave the hype cycle of in-vogue ‘solutions’ behind and focus on building longer-term skills that allow us to deliver better experiences for our users.
Ryan will also be running a workshop on Web Performance!
Afternoon Break 🧉
Typographer vs. Accessibility
Designing for accessibility sucks 😩! It is limiting creative expression, making things look ugly, and is mostly for the blind anyway. But is that really true? How can sublime typography and accessibility go hand in hand?
In this talk, Oliver confronts himself with his own misconceptions as a designer and type nerd. Is 16 px the required minimum font size? Is high contrast necessary? Should you really avoid serif typefaces? And is Comic Sans best for dyslexic readers (while being the worst for everyone else)?
In a fun, engaging session, Oliver takes an often overwhelming and fuzzy topic for creatives and breaks it down. You will walk away inspired 🤩 with practical guidelines on how you can set the text of your next design project beautifully accessible, to reach and convince more people.
Closing ✨
Planetarium 🌔
After the first day, join us at the Planetarium and they will be doing two showings, especially for us.
We have two shows starting at 19:00 and 19:45. Please register so we know which one you'd like attend!
After Party
Time to party it up! Take your team members, or make some new friends, and we’ll have a great night of networking and fun.
Tuesday, 10th – Conference
Morning Run 🏃♂️
Join speakers and attendees for another 5k run! On both conference days we'll meet in front of the Historisches Kaufhaus at 7:30 and run 5k taking in the scenery of Freiburg! We'll be running for around 30–40 minutes.
Everyone is welcome, it'll be a gentle jog to stretch our legs and chat with friends, not a race.
Doors Open
Welcome back!
Life is a Mystery
This Mystery speaker is a rad raccoon. We can't wait to see them play on stage.
Morning Break 🍳
Sustainable Design for Nature and All People
We, as designers, are incredibly powerful. We know how to sell information, services, and products so well. And we can use that for good or evil. For evil, you ask? The web has a tremendous environmental footprint, which only keeps increasing. With the online shops we’re building, we also add to massive consumption and nature exploitation.
On top of that, over 60% of today’s digital products aren’t accessible, and many people don’t feel seen or represented. Equality (in many different shapes and forms) is lacking heavily. Lastly, mental health takes a huge toll from our social media platforms, websites, applications, and online shops. So maybe design can be evil, and we are the designers behind all this.
In her talk, Sandy focuses on ecological sustainability and its correspondence with accessibility, diversity, equality, and mental health. She’ll show how lightweight design, positive behavior psychology, healthy eCommerce, raising awareness, and more can shape our design industry into something better.
Coffee Break ☕️
Need a cup of tasty barista coffee? Penpot will also be there for you on day two! You’ll find their coffee outside in the courtyard.
Do the Next Right Thing
A practitioner’s guide to Zenko Mapping, a framework that separates and examines the interplay between the social and material dimensions of a design process. With client examples drawn from over the last decade of work, and a new systemic version which creates a template for a holistic Strategic Design process, this talk will also (trigger warning) feature quite a lot about gardens.
Lunch Break 🥨
Go for a nice stroll on the Münstermarkt, their stands offer amazing things for lunch. There are also wonderful options not too far from the venue, we've listed our favorites on a map.
Join Ben from Deque Systems who will help you tackle the European Accessibility Act (EAA), during their catered lunch session!
The Shape of AI
The rapid expansion of Generative AI is changing how we work, how we collaborate, and what we create. The window is rapidly closing for us to take a thoughtful and collective approach to evaluate what interaction design should look like in this new medium. How do we remain human-centered as AI becomes more agentive? How must our approach to trust, friction, and personalization adapt? And how can designers, engineers, and product leaders work together to create and evaluate these experiences at scale?
In this talk, Emily will share her experience leading teams shaping AI experiences, her observations on emerging AiUX patterns and principles, and practical takeaways on how to rapidly define, evaluate, and ship AI products at scale.
Afternoon Break 🥤
So You’ve Decided to Do a Technical Migration
It seems like there’s always a hot new library or framework promising great things. But people often forget about the pain and effort required to move from an old technology to a new one. How long will it take? If you finish, will it be worth it? And if you don’t, could it leave you in a worse place than where you started?
Drawing from my experience of the Typescript migration we recently completed at Monzo I’ll take you through some of the different outcomes of technical migrations and the things we learned along the way.
Afternoon Break 🥨
Bridge the Gap between Design and Development, One Token at a Time
Ever felt like designers and developers speak different languages? Well, it’s time to bridge that gap! Join us as we dive into the world of design tokens. We’ll explore how design tokens can streamline workflows, ensure consistency, and make both sides of the creative spectrum sing in perfect harmony. Whether you’re a designer, developer, or somewhere in between, this talk will equip you with the knowledge and practical tips to create a seamless, collaborative process.
Walking Tour
👻 If you don’t want your SmashingConf to end yet, join us for a Witch of Freiburg walking tour! We'll be exploring the neighborhood and hopefully don't get eaten by ghosts.
On this walking tour, you will follow Catharina Stadellmenin – the Witch of Freiburg – as she walks through Old Town for the last time.
Don't forget to register your free ticket so we know you're coming.
Wednesday, 11th – Workshops
Workshops
On Wednesday, we will be running three workshops. Our workshops offer the opportunity to get to grips with new ideas and techniques in real depth, with a full day spent on the topic of your choice.
It’s a great way to round off your conference experience, and lunch will be provided, too. Our doors open at 9 for a 9:30 start. We will announce one more workshop soon!
- The Secrets of Web Performance with Ryan Townsend.
- Practical Accessibility with Sarah L. Fossheim — sold out!
- Designing For Complex UIs, 2024 Edition with Vitaly Friedman — sold out!